Roxy was founded by Maritxu Darrigrand in 1990 and is part of the Boardriders Group Inc. It specializes in the world of sliding sports and in the development of trendy and innovative lifestyle clothing. Roxy is the female version of the Quiksilver brand, which was created in Australia. It is dedicated exclusively to this gent. The brand had to stand out in order to take its place and succeed in representing female surfing, who had a minimal presence in our world before.